ISRAEL – Save Foods, an agri-food tech company focused on developing and selling eco-friendly products specifically designed to extend the shelf life and ensure food safety of fresh fruits and vegetables, has announced the registration of its product, SavePROTECT, by the California Department of Pesticide Regulation (CDPR), one of six boards and departments of the California Environmental Protection Agency.
California is the fifth largest economy in the world, with agriculture generating nearly US$50 billion in revenue in 2020. The State accounts for over a third of the vegetables, two-thirds of the fruits and nuts, and 40% of all organic production in the United States.
California is a consistent leader in innovative and environmentally sensitive policies with the most comprehensive state pesticide regulation program in the nation viewed as the gold standard by many other states and countries.
Applications with the CDPR are only approved for registration after a rigorous evaluation process that includes a peer-reviewed, scientific assessment of risk to all populations and the environment.
Commenting on the announcement, Dr. Neta Matis, the Chief Operation Officer of Save Foods Ltd., the Company’s Israeli Subsidiary noted that California is one of the most influential consumer and regulatory markets in the world, certainly the largest in the United States, so getting SavePROTECT approved by the CDPR is a major milestone for the company.
“We are now free to reach out to growers, packing houses and other stakeholders that have watched our success in Mexico, Europe and Israel but needed the stamp of approval from the CDPR to use our products. We are prepared to launch our marketing and sales efforts in California immediately,” Dr. Matis concluded.
Save Foods’ core applications are eco-friendly post-harvest treatments for fruits and vegetables. The Company’s proprietary blend of organic food acids reduces the need for conventional post-harvest fungicide by at least 50% – and in some cases entirely – and can reduce food waste due to spoilage by up to 50%.
Crops currently being treated account for billions of dollars in sales around the world, and include citrus fruit, avocado, pears, mango and bell peppers.